8. Motivations to get rid of an accent

By Olga Smith

You probably heard how sometimes English people call foreign accents sexy and charming. Why do you think people want to get rid of them? I will tell you why in this article.

We have been running accent reduction courses for diplomats and professionals for the last 12 years. We help people make their English clear and precise and they are no longer being asked to repeat themselves.

Moreover, if you speak with the right accent, namely Received Pronunciation (RP) it also open doors to high societyrespect associated with it, and last but not least much more money. Let me present a few examples given to us by our students:

"I work as an IT consultant, but because I speak with a strong Spanish accent and not all what I say is being understood, I am not invited to meetings. I know if I don't start to speak more clearly, I will be starring at the PC screen and have the same salary for many years to come..."

"After your accent reduction course I got promoted to an area manager, and now I want to master my speech even more as it became absolutely clear to me that communication is power."

 "I am a dietician in Chelsea and all my clients have a posh accent (RP). In order to be trusted by my clients, I need to improve my accent".

Our Turkish student working as a Stock Exchange trader in London told us what her manager said to her: "If you don't lose your accent you lose your job". On the trading floor, people are so stressed and have no time to understand thick foreign accents.

My business partner from Silicon Valley told me that many Chinese and Indian IT specialists working there earning peanuts because it's difficult to understand their English. He further specified: they are making $100k now, but if they changed their accent they would make $400.

All I can say the choice is yours - you are either stay sexy and charming earning peanuts, or you sort out your speech and make serious money.

We start our next Accent Reduction course on 22 May, all details are on www.batcsglobal.com

I wish you all prosperity!

Find more information and tips on www.batcsglobal.com