292. How to Keep your Audience’s Attention

Yesterday, I visited my Toastmasters club and listened to six impromptu and three prepared speeches. I chose to sit at the back of the room so that, if I got bored, I could peek at my phone for some intellectual or visual stimulation.

Here’s an honest reflection on what I noticed about the speakers and how I felt as an audience member.

Moments When I Got Bored

  • The speaker’s voice was too quiet, and I could not hear much

  • A monotonous speech delivery made me instantly switch off from listening and look at my phone

  • When they spoke too fast and did not have a clear speech structure

  • When the speaker was relying too heavily on notes, it felt like they were reading a boring report rather than sharing a message

Moments When I Really Enjoyed Listening

  • One of the speakers started his speech with a deep, intimate question; it felt like he was speaking to me directly. It was an amazing connection

  • A few speakers made clever jokes and connected them to previous speakers. We all could relate to those jokes and have a good laugh

What Stood Out: Body Language

Finally, I would like to share what stood out to me. I paid attention to the body language because it speaks louder than words and tells a lot about a person. I find it fascinating:

  • One speaker had a lifted shoulder and hunched back, which made him appear tense and uneven

  • The Toastmaster of the evening hugged presenters, creating a warm and welcoming atmosphere

  • Some speakers looked very serious throughout, which made their talks feel heavy

Key Takeaways for Speakers

  1. Open with a relatable question or story to capture attention

  2. Project your voice so that people can hear you

  3. Memorise the key messages of your speech and connect with the audience rather than reading a script

  4. Create a clear speech structure, pause between paragraphs and allow listeners to absorb one idea at a time

  5. Stand tall, open your shoulders and smile

I’d love to hear from you—what interesting things do you notice when people speak?

Warmly

Olga Smith

www.batcsglobal.com