5 tips to change a monotonous speech into an engaging one

The Greek word for "one tone" is monotonia, which is the root for both monotone and the closely-related word monotonous, which means "dull and tedious." A continuous sound, especially someone's voice, that doesn't rise and fall in pitch, is a monotone. When someone speaks in a monotone, his voice is flat and boring — plus listeners don't know how the speaker is feeling when everything sounds the same.

When I started my speech training, one of the first things I wanted to learn was how to avoid sounding monotonous. I wanted to be popular and felt that I have wonderful ideas to share, but I felt that no one wanted to listen to me. I was listening to some native English speakers and their ideas were not more interesting than mine, but the way they spoke was so engaging, so they could easily manage to grab people's attention. I said to myself I want to speak like that.

in 2004 I found Linda James, a drama school speech tutor with 35 years of experience. My speech and my life changed in a month. I found Linda's speech training so useful that I have decided to share this knowledge with others and to write and publish a book. To date Linda and I have published six books and eight apps for English speech mastery.

In this blog post I would like to share with you a few tips about how to break from a monotone and make your speech interesting to listen to.

First, I would like to outline the main patterns of a monotonous speech.

1.    Number one is that all words in a phrase or sentence unstressed, or all words in a phrase or sentence stressed. Namely, all words are pronounced with the same vocal power, with the tone of voice and with the same pitch level.

2.    Number two is incorrect use of pauses or no pauses at all.

3.    Number three is that there is the speaker doesn't show the colour or the emotion of words.


What you can do to overcome these unhelpful patterns:

1. Stress words that are important for a meaning of a phrase or sentence.

2. "Throw away" unimportant words.

3. Liaise prepositions and articles to the main word.

4. Use pauses in place of coma, full stop and before stressed words.

5. Think about the meaning of words and put appropriate emotions to make words alive.

You can practice these speech tools with our apps "Fluent English Speech" and "4Ps, Power, Pitch,Pace , Pause" and with the book "Get Rid of your Accent Part Two, Advanced Level" by Linda James and Olga Smith



Olga Smith

Want to speak with impact? Use your voice effectively!

Guest post by Florian Bay – Founder & Lead Trainer – Speak to Lead!


Powerful public speaking is made-up of well-structured content delivered in a strong and confident manner. Eye contact and body language are key elements of a strong delivery. However, the one that can make the difference between a weak speech and a strong one is the speaker’s voice.

Your voice is a muscle

One thing that singers, musicians and actors learn in drama school is the importance of taking care of their voice in order to maximise their performance. Despite this, vocal training is often overlooked by public speakers and this dulls their impact on potential audiences. Proper vocal support begins with proper breathing and proper posture. When you speak, stand upright with your chest thrust slightly forward and your shoulders slightly backwards. To relax yourself, you can put your hand on your tummy and do 5 seconds sequences of inhaling, holding your breath and exhaling. Voice is all about vibration and resonance so before you speak consider doing some resonance exercises with your mouth and voice box. These exercises tend to feel quite nice, will relax you further and most importantly will help you better project your voice.

The 4Ps

Projecting your voice is important because it is a powerful musical instrument that will support your words and sentences when played well. There are four may ways in which you can play it, the 4Ps of pace, pitch, power and pause.

Everybody has a default pace of speaking, which can sometimes be of up to 150 words or even 180 words per minute. When speaking in public it is advisable to aim for a pace of 120 words per minute. However, this pace can vary slightly during a speech or presentation. For example, if portraying dialogue or characters. Varying your vocal pitch is very useful if your speech incorporates storytelling elements; but can additionally be used to draw the audience’s attention on a particular point.

Having a powerful voice can be a double-edged sword depending on the situation. When seeking to persuade or inspire, it can enhance your message and project authority and conviction. But it can also lack congruence if what you are saying is emotional or requires a softer voice tone. Still, varying the power of your voice is an excellent way to turn a good speech into a great speech. Especially if you want to emphasise a single keyword within a sentence. This is also where pauses can come in very handy to support a message. A short pause within a sentence before introducing a keyword can emphasise it further. A longer pause after a sentence or dialogue can build-up suspense and anticipation of what might come next. Pauses can be very effective in technical speeches and presentations too and can enhance informative speeches. Why? Because they provide time for the audience to think about what you’ve just said. Well placed pauses will enhance the understanding of your speech and message.

Clarity is the clincher

While using the 4Ps well, can enhance the clarity of your voice. They are not necessarily the be end and end all. A couple of other factors influence clarity, especially your pronunciation and your accent. The best way to master hard to pronounce words and sentences is via reading them aloud and repeating them. Never be afraid of asking someone’s help I this matter, especially if you have to sell a product or service with a difficult to pronounce name. Almost everybody has an accent but some accents can impact clarity of speaking, especially in front of an audience. My native language is French and I still to this day sometimes struggles with pronouncing words like “history” or “idea” which can have a negative impact when I speak. There is nothing wrong with reducing one’s accent to pronounce words and sentences more clearly. Crisp and clear pronunciation can be the difference between an average presentation and a strong impactful presentation. Especially in competitive fields.

Get Rid of your Accent Part Two video course is on Udemy!


In June 2019 we have published our new video course Get Rid of your Accent Part One based on our first bestselling book “Get Rid of your Accent Part One” where you learn how all English sounds of Received Pronunciation are produced.

Today, we are pleased to announce that we have now published our second course Get Rid of your Accent Part Two, which is devoted to fluency in English.

To achieve good results in a short period of time you combine these two courses with our apps and audio /kindle/ paperback books in the series Get Rid of your Accent .

I wish you to have fantastic results and I am sure you will!

Olga Smith

5 most important benefits of elocution lessons

5 most important benefits of elocution lessons.

  1. Your speech will be clear and easy to understand.
    Elocution lessons involve doing lots of articulation exercises and learning how to pronounce vowels and diphthongs.

  2. Your sentence stress and use of pauses will make your messages precise and powerful.
    Another important part of elocution lessons is to work on stresses and pauses. You will learn which words you should stress and which “throw away”, a phrase used by actors. You will also see how powerful the use of pause can be.

  3. You will know how to breath correctly to increase the volume or the power of your voice.
    Elocution lessons will help you if you are worried your voice is too quiet and people ask to repeat you what you said often because they cannot hear you.

  4. Your posture will be straight.
    The basis of all breath is posture. Here is the basic thing to check to improve your posture.
    Stand in a good centred position with feet firmly on the floor, slightly apart, relaxing the knees and hips, and keeping the shoulders down, free from any tension. Feel your spine straightening with your head balanced on the neck, as if it was attached to the ceiling by a piece of elastic coming from the top of it.

  5. Your will sound confident and become more confident as a person.
    Having good posture and confident speech allows us to conclude that elocution lessons will help you enhance your overall image which in turn will open doors to greater opportunities.

Book your speech analysis and elocution lessons today, email oriana_r@hotmail.com

Visit www.batcsglobal.com for more information.

Preparing to speak in public or giving a presentation

Is your speech clear and confident?
Speech preparation takes three stages: writing, editing and practicing its delivery. Writing is manly about what you say, but more effort goes in how you say it. In this blog I will highlight important points of  speech delivery or how you say it. When you practice it, one of the first things you need to make sure is that people understand what you want to say. Clarity of your speech and clarity of your messages are absolutely essential. There is nothing worse than a gabbled presentation with an unintelligible accent. There are four main enemies of clear speech: difficult to understand accent, rushed speech, lack of pauses and a quiet voice.

A difficult to understand accent is a problem
Accents can be very charming, but for the purpose of public speaking your accent should be understood by your audience. When your accent is difficult to understand, people stop thinking about the main idea of your speech as they try to decode your words. They might stop thinking about what you are trying to convey, and start thinking where you are from, for example. Another thing is that a difficult to understand accent is associated with lack of education and low class. Thus it even influences your credibility. On the other hand, when you speak clearly , not only you become a pleasant communicator, but it also enhances your image.

Rushed speech
Many people have a tendency to rush their speech. Someone who is uptight and tense, and shows lack of confidence and anxiety  will tend to speak rather more quickly than someone who is relaxed and laid-back. Similarly, a person who is extremely intelligent and bursting with ideas will often tend to gabble as the thoughts come tumbling out. The thing is that people perceive what others are saying with slower speed. There is nothing worse, when trying to impart a great deal of information to your audience (whether in a business meeting, a lecture room, or a court of law), than discovering that because you are speaking so quickly, very little of this information is being understood. Often the first thing that happens when a speaker is nervous and not at ease, is that he tends to gabble. It is always better to concentrate on speaking more slowly when addressing an audience, particularly if you are not speaking in your native tongue.

Quiet voice
There will be times when it is necessary to change the amount of volume we use when speaking. In normal conversation no effort or changes will be required. When communicating with an audience, however, the amount of projection of the voice (or loudness) obviously depends on the situation you are in: how big is the room, how many people are you talking to, how far away are they, are you inside or out in the open? When I started public speaking, I was afraid that people cannot hear my speech as my voice was very quiet.

Tools to deliver a great speech or make a perfect presentation
Make sure your pronounce and articulate words clearly. Record yourself and hear how others perceive your speech. I am Russian and in 2004 I recorded my first Toastmaster’s speech. I felt  shocked when I was listening to it, because even I could not understand what I was saying. I started elocution lessons with Linda James and in about three month my life had changed completely. My speech became clear, confident and powerful. I have decided that Linda’s method and teaching can be useful for people like me. I decided to write a book with CDs. The international success of the book led to producing eight apps , four paperback and five audio books in series Get Rid of your Accent . Two weeks ago we published a video course on Udemy entitled  Get Rid of your Accent to provide a total solution for accent reduction online.

Our apps, books and the video course content cover main topics of speech
1. Learning how to pronounce English sounds using received pronunciation (RP) – RP is also sometimes called the Queen’s English, Oxford English or BBC English.
2. Articulation exercises to make your consonants clear and crisp;
3. Learning patterns of English intonation and vocal techniques;
4. Speaking in phrases rather than in separate words; knowing how to link words together.
5. 4Ps, Power, Pace, Pitch, Pace of your voice

The most difficult English sound for many nationalities

Why people have accents
One of the reasons is that not all English sounds exist in other languages. For example, there is no [th] sound in Russian, French, Hindu, and many other languages. Many Russians pronounce [s,z] instead of [th] and instead of "think" they would say "sink". Indians pronounce [t,d] and instead of  "that" they would pronounce "dat". The meaning of the word changes completely and as a result others cannot understand what they are trying to say. This can be uncomfortable for both the speaker and the listener. Moreover if one's speech is difficult to understand their job prospects and promotions are at risk.

Ten days ago we have published a video course entitled "Get Rid of your Accent" on Udemy. This course covers all English sounds of Received Pronunciation ( or as it was called in the past Queens English, BBC English, Oxford English). We have a limited time promotion on it (75% discount). Using this course and our apps which are optimized for tablets, smart phones and computers you can study anywhere, anytime!

The main benefits of this course to students
You can watch each lesson several times and master the correct placement of your speech organs for English sounds to perfection. You will get unique tips and techniques for accent reduction which are not in our books and apps.

The enclosed video is lesson 36 from our video course: https://www.youtube.com/watch?v=qEc37sS95u0&feature=youtu.be

If you have problems with this sound, watch this video, then practice this sound with our apps and books for a week, 20-30 minutes a day. We recommend that you slow down your speech to allow yourself time to think before you speak and place your speech organs correctly. When you speak fast there is no time to think about the correct pronunciation.

I hope you enjoy studying with our apps, books and videos. E-mail oriana_r@hotmail.com to book your speech analysis in order to check your progress and reduce time and effort to achieve your goals.

Sincerely Yours

Olga Smith


Get Rid of your Accent video course is now available on Udemy!

9 July 2019

By Olga Smith

We are thrilled to announce that our most wanted Get Rid of your Accent video course is now available on Udemy.  During this course, students will learn all sounds of Received Pronunciation or as it was called in the past the Queen’s English, Oxford English or BBC English.


Content of the course
This course consists of 42 private lessons, where Linda James, one of the top speech tutors in the UK with over 25 years of experience explains and demonstrates how each English sound is formed in the mouth. Her student, Olga Smith tries to produce the sounds and then Linda offers very effective exercises for Olga. The atmosphere of a private lesson is wonderful. Olga highlights to Linda main difficulties that different nationalities have with particular English sounds. Linda offers  very useful tips which cannot be found in books or apps.

Together,  Linda and Olga co-authored several international bestsellers in series Get Rid of your Accent. The popularity of their books led to creating accompanying apps. This video course coupled with apps or books provide a total solution for accent reduction on line. Lessons numbers in the video course, books and apps correspond to the same sound.

The main benefits of this course to students
1. You can watch each lesson several times and master the correct placement of your speech organs for English sounds to perfection.
2. You will get plenty of practical exercises to make the correct pronunciation your habit with apps.
3. You will save thousands of pounds on private lessons with speech tutors. The market price of a speech lesson is now £95-£250.
4. You will change the way you speak English forever! No more being asked to repeat yourself! No more being disadvantaged by your pronunciation!

Here is one of the videos from this course:

I hope you enjoy our course

Sincerely Yours

Olga Smith

5 Most important accent reduction tips

19 May 2019

By Olga Smith, a leading expert in accent reduction since 2006


In this blog we tell you about 5 useful accent reduction tips that will help you save time and money:

1.    Get your speech analysis done. When students come to us for the first time we record their speech and tell them which English sounds and speech patterns, such as intonation, liaisons, articulation, etc. they need to work on.

2.    Work on your accent daily, 20-45 minutes a day. Regularity is the key. People have accents because their speech organs are not trained for English sounds. Accent reduction is similar to your gym sessions principles.

3.    Use the mirror to check your speech organs positions. In our books and apps we explain where to put your tongue, lips and jaw for a particular English sound. If you have an accent your speech organs will automatically shape in a way you used to. Once you know how you should shape them, check in the mirror to make sure your jaw and lips placements are correct. See how we explain it our video on YouTube.

4.    Repeat the same word, phrase, sentence or verse at least 3 times with the clear pronunciation. In our books we teach RP (Received Pronunciation) RP is also sometimes called the Queen’s English, Oxford English or BBC English. The more you repeat, the quicker RP will become your second nature.

5.    Record your speech regularly to check your progress.

English Speech apps on promotion


Accent reduction is a process that requires time, effort and useful tools. We have been on the market since 2006 and have published bestselling books in series Get Rid of your Accent and later developed accent reduction apps for all levels of English ( beginners, intermediate advanced proficiency, public speaking) and a variety of topics, from essential phrases, to Business English and classic poetry and prose.

Today we have fantastic news for you, for the first time we are running a promotion for our three bestselling apps:

  • English Accent for Beginners is now £7.99, the full price is £13.99. This app contains essential modern English vocabulary, words, phrases, sentences and verses.

  • Get Rid of your Accent UK1 is now £7.99, the full price is £13.99. This app is a classic elocution course to master RP (Received Pronunciation), or as it was called in the past the Queens English, Oxford English or BBC English.

  • Business English Speech is now £7.99, the full price £19.99. This is the only app on the market that contains speech training and business English vocabulary. It is written in the style of Financial Times and The Economist.

The promotion will last 8 days only.

We also publish supporting videos on our YouTube channel where we explain the most difficult speech patterns to our followers. Bellow is the link to our most recent video:



For more information about our books and apps visit www.batcsglobal.com



Olga Smith

All we need is...

This article can be helpful for people who want to study a language and other skills in an efficient way.

I learned Italian using YouTube, audio books and speaking with friends in Italian for 6 months and as a result I have developed good speaking and listening skills.

Two weeks ago, I joined a group in a college with intention to enhance my Italian and bring it t the next level. I was very disappointed to find out that my co-students could not speak Italian after learning it for three years in this college. During the class the teacher kept talking most of the time, students did some grammar exercises, but when it came to speaking the language they could hardly say simple sentences. I said to myself, if I continue with them I might lose my ability to speak Italian and I have decided to get my money back and leave this college.

When I learned English in EFL colleges I faced the same problems: the teachers talks, we speak little and just learn patterns without enough practice.

I believe that the best way to learn a new skill is to have minimum theory and lots of practice. That's why 12 years ago I have decided to write books for mastering English speech together with my speech tutor Linda James, who is one of the top speech tutors in London.  Our books and apps help develop standard British accent, or the Queens English, also known in the past as BBC English. We give 10% of theory and 90% of practice. With our apps you can listen to RP (Received Pronunciation), repeat, record yourself and finally compare your speech with model pronunciation.

In conclusion I want to stress that practice is the key to develop most skills. Today thanks to internet, many great books and apps we hardly need colleges with teachers. All we need is self-discipline to study every day.

Accent Reduction Video Course

We have started working on our new video course where we show you how English sounds are created in the mouth. Many of our students asked for it and we enjoy doing it. It will be ready in 2-3 months time. Email oriana_r@hotmail.com to receive the link to our new video course.

Can you afford to wait for the society to change?

21 March 2019

By Olga Smith

Can you afford to wait for the society to change?


Superprof (an online tutoring database, has 2,868 online elocution tutors offering one-to-one lessons), reported that, inquiries for elocution lessons increased by more than 23.5%, compared with the same period in 2015.

Here are some of the reasons to change one's accent which various people stated:

"Since I moved from Manchester to London two years ago, I have been mocked about my accent, which made me think about softening some of my rougher edges. Regional accents not only indicate where we are from, but can reveal our social class, while a recent study found that broad regional accents can be a barrier to social mobility."

“I always thought, when I was going for certain parts, that having a northern accent might hinder my chances. When I was 19 or 20, I tried to change my accent a little. I just felt like people would take me more seriously if I spoke better.”

“It was something I was really self-conscious about because people think that people with a Birmingham accent are quite stupid,”

 “Outside of parliament, people definitely will use it as a tool to have a go at you,” she says. “They’ll say you sound thick and you’re common and you don’t speak properly.”

Here are the research data about accent change:

1. "The associations between intelligence and forms of middle-class and elite speech and accent are deeply woven into British class structures."

2." A broad regional accent might hold you in good stead in some jobs, but can be a drawback in more upwardly mobile careers. “There may be some kind of expectation that, if you’ve secured a good degree and aced teacher training, then why didn’t you modify your accent as a linguistic means to signal that you are moving up in the world.”

 3."An employer might send somebody for accent softening, and actually what they mean is that the employee’s voice doesn’t quite sound formal. The difference between sounding formal and informal, lies in speaking too quickly, mumbling or reductions in speech such as the glottal stop – an abrupt silence that replaces T and, occasionally, other consonants at the end of words."

4. Other differences, such as TH-fronting, which is pronouncing “th” as “f” or “v”, can affect your employability. “The more somebody says ‘munf’ rather than month, ‘fru’ rather than through, we will consider that to be a marker that they are less employable. Because it is perceived to be a measure of socioeconomic status.”

The Guardian writer who came up with all these facts asked at the end: "Can we change society, so that people aren’t told they have to change themselves?"  I think if someone has passion, money and time to change the society they can go ahead and do it. It is a question of how long this change will take and whether  it will ever change. I prefer to speak with RP now and be successful now. I cannot afford to wait for the society to change. Can you?

My learning experiences: what works and what doesn't


I am learning two things now: how to dance beautifully and speak Italian. I have a private dance tutor who is an incredible dancer. As a publisher of Get Rid of your Accent  apps and books and RP (Received Pronunciation, in the past known as Queen's English or BBC English) I always strive to learn what works and what doesn't for students who are trying to learn new skills. In this blog I want to share with you my knowledge about teaching and learning processes.

Learning to dance is very similar to learning to speak with a different accent. When I learn to dance I learn how to move my body the way I want. This is exactly what you learn during accent reduction: the first thing you learn is how to move your speech organs in the correct way. In our apps and books, the number one thing is to make it very clear how to place your speech organs correctly, secondly you pronounce the sound on its own, then in words, sentences and verses. It is a process, in which we break it up into small parts and our students learn very fast, because it s simple and clear.

On the contrary, my dance tutor tends to show me a very difficult routine and asks me to repeat it. I cannot do it and then she shows it to me again in a very fast way, and I that doesn't help at all. When I asked her to show me little moves slowly I succeeded. I conclude: the number one thing in learning is to break the thing you learn into small parts and master each part  separately. If you rush, you are likely to make a mistakes.

I've  just came back from Italy where I did a 3 weeks course in Italian. During my course we were studying grammar and hardly had very little practice. By the middle of my course in Italy I realised that I speak worse than before. Prior to this course, I practiced a lot of speaking, listening and repeating and may-be my grammar was not as good, but I was more fluent. In my opinion, the number two thing in learning a new skill is 10% of theory and 90% of practice. Unfortunately, many tutors do it the other way around, 90% of theory which makes them speak most of the time, and 10% of practice for students. That is probably why our accent apps and books are very popular, because we follow these two rules and our students get the results instantly.

Good luck with your study,


Olga Smith


Belly dance.jpg

Important rules of speech writing and presenting

A couple of days ago I've taught one of my students. He is a barrister and presents his speeches in Courts. He is highly intelligent and eloquent. English is his native language. When we started working on one of his speeches, we had to cut some words, put stresses and liaisons. My student was surprised how simple rules that I taught him changed the quality of his speech. He said he never heard of these rules. He encouraged me to write a blog about rules of speech writing and presenting.

Bellow is the list of main rules of speech writing and presenting:

1. Never start a sentence with a preposition "and". 

2. Stress the most important words that contain the meaning and the essence of a sentence. As a rule we stress numbers, names, strong words like "never", "not".

3. Write short sentences and use short punchy words. There is a difference between a written and a spoken word. It' is fine to use long sentences if you write a PhD thesis or a scientific article for a magazine because readers can read it several times if needed. But if you speak in long sentences, then your listeners might feel lost in words and lose the plot. Thus you might fail to deliver your message. Very often when I help to prepare speeches I often cut 30% of words. I would like to give you an exercise:

a) Write your speech, then record it.

b) Read your speech again and delete unimportant words. Record this speech again using pauses and stresses correctly.

c) Compare these two speeches.

You will find rules and practical exercises for speech in our apps "4Ps, Power, Pitch, Pace, Pause" and "Fluent English Speech". They will help you to make your speeches impressive, powerful and interesting.


Olga Smith

They didn't get a chance to get a job because of their accent

23 January 2019

By Olga Smith

A few weeks ago, I was talking to a friend who works as a recruiter in Silicon Valley.

He conducts phone interviews, and if the interviewee is successful, he conducts a personal interview with a job applicant, many of whom are non-native English speakers. He said, “It’s harder to understand someone with an accent, especially on the phone. I feel frustrated because I can’t understand what they are saying.”  He further added that regretfully, many job applicants do not have a second interview because of their strong accent.

 On average, it takes between one and three months to neutralise a strong accent and make one's speech clear and easy to understand. People start with a speech analysis, then book a few lessons and practice at home. This process of accent reduction costs around £500-£1,000 on average.

 My recruiter friend also told me an interesting fact, "We have many people already working in Silicon Valley who have strong Chinese or Indian accents. Many of them make $150k per year, however if they spoke more clearly, they would find it easier to be promoted and could earn up to $500k per year."

 If you are looking for a new job or a promotion, why wouldn't you invest in improving the clarity of your speech?

 Our company, which has helped hundreds of people with strong accents to start a new job or get a promotion, has recently published an easy to use and powerful app, built specifically for business people: Business English Speech.


This app will give you four benefits to boost your career. It will:

 1. Prepare you for a job interview

2. Improve your business emails writing skills

3. Enrich your business vocabulary

4. Improve your listening skills

 Download the app today.

When you find it useful and if you write a review, you will receive a FREE thirty minutes speech analysis with a written report that will speed up neutralising your accent (usually it costs £120).

 Contact olga.smith.batcs@gmail.com  to book your speech analysis. Visit www.batcsglobal.com to download a free lesson from our new app.


We’ve Launched Our New App, Business English Speech

Olga Smith

Tuesday, January 1st, 2019

Here at BATCS, we work hard to bring you the latest and greatest books and apps for accent reduction. So we’re very proud to announce the availability of our newest app, Business English Speech. It’s the best single tool on the market to help you get a job and perform well in your current job and throughout your career.

The thing that makes BATCS stand out the most is our full line of apps, which complement our books. In some cases, we even have several apps to go with a single book.

It took us longer than usual to get this new app, Business English Speech, ready. Why? Because it’s one of our most ambitious apps.

The business book and app both use the speech style and vocabulary of leading business professionals, as you see in leading publications such as the Financial Times (also called “the FT”), The Economist, and the Times of London. And it’s the same speech style and vocabulary that you hear on the BBC and Sky News. The book and app include interviews with top UK professionals in areas such as finance - still the leading business in London - marketing, politics, diplomacy, and the law.

As you use this app, your speech will increasingly resemble what British people see and hear every day on TV and the radio, and read in the British press. This is the style of English that’s historically been called the King’s English or the Queen’s English, depending on whom was regnant at the time, and more recently called BBC English.

 The improvement in your speech makes people more open to and interested in the ideas you are expressing. You become more influential and more effective. As you use the app, it becomes much easier to get a new position and to advance in the role that you already have.

 Our lead app developer, Yury Kravchenko, has made this deep and interesting content available within the same app framework used across all of our Get Rid of your Accent apps, as shown in our app video.

 In the app, you can easily find the most troublesome sounds for your national language of origin. Then, you drill on those sounds, using business-oriented and professional-level vocabulary. The app will record you and help you compare your own pronunciation to pronunciation in a crisp and clear British English accent.

 For the book, we have been told again and again by customers that it immediately helps them to improve their performance at work. The app is exactly what you need as a professional who would like to succeed in this competitive world.

Note: We also recommend that you use our other apps and books to complement your work with the Business English Speech app. Why? Because you will get more complete training. In particular, we recommend two topics. The first is our Beginner book and app, because they have the most-used vocabulary that will help in all of your conversations. The other is the advanced level, specialty app, Power, Pitch, Pace, Pause. This app will improve your speaking skills in meetings and presentations.

Our new book is another bestseller!

We are delighted to announce that our new book "Get Rid of your Accent for Beginners" by Linda James and Olga Smith became an instant bestseller.

This new book is a total solution for accent reduction, and helps you to:

  1. Ger rid of insecurities when speaking English

  2. Break the barrier to speak English

  3. Become confident and competent speaker of English

  4. Enhance your image, get a better job prospects and improve your social opportunities.

Join our success story today! Find out more on www.batcsglobal.com

Accelerating Success for Immigrants and International Business People

Guest blog post
Bud Smith

There is a phenomenon called "immigrant energy" that makes some immigrants to English-speaking countries very successful. However, mastering English - which increases people's success - often takes several generations:

  • The first generation has either no English skills, or limited English skills, with a strong or very strong accent.

  • The second generation speaks their parents' language at home and English at school, which leaves them with less English skill and either a strong or a mild accent.

  • The third generation speaks English at home and at school, giving them full English skills and a mild accent or no accent.

International business people often follow a similar trajectory.

Our Get Rid of your Accent products accelerate this process. We help first-generation immigrants and international business people graduate quickly to a mild accent. That way, people have the energy of new immigrants, but the language skills of the second or third generation.

By reducing your accent and speaking in clear, understandable English, you change the subject. It's no longer, "What country are you from?" Instead, you talk about work, education, fun, family - whatever you want to talk about.

If you don't already use one of our products, we suggest you book a speech analysis on Skype or consider buying one of our book and app combinations today.

A purpose of "small talk"​

As a typical Russian I was rubbish at "small talk". I found it boring and useless. I want an instant connection on a deep level. For me, small talk was a waste of my time. A typical small talk is usually about the weather, current events or immediate surroundings, so superficial and meaningless, I thought.

I was wrong. Small talk does have a purpose. It is a great opportunity to size up the other person. We see their gestures, hear their accent and make an eye contact. It helps us decide whether we want to carry the conversation any further. Recently I was talking to a friend, a CEO of a consultancy company, he says that it's enough for him to say hello and shake hands with a person in order to understand if he can work with them.

In the UK, your accent speaks louder than words, it is a sign of your cultural background, education and social status. Once people hear your accent, to coin a phrase, they put you in a box. People make judgments immediately.

This fact explains why RP (Received Pronunciation, which in the past was called Queens English, Oxford English or BBC English is still an accent people want to learn. This accent is simply a shortcut to sound neutral and educated. Elocution, articulation and other vocal techniques help you to enhance your powers of communication further and cultivates strong presence. Once you have strong presence doors open people want to be around you, have business with you, you get a better job and a higher salary , and we can continue this list.

With our accent apps, books and lessons, it usually takes only 1-3 months to learn RP, and the benefits are priceless and will last you a lifetime. To listen to free lessons from our audio accent books visit: http://www.batcsglobal.com/products/

Follow a good example with a new accent app


Many people are coming to us to fix their English, because they learned it with bad pronunciation and as a result their social and professional lives suffered. We had people with degrees in English Language, but their speech was too quiet and unintelligible, because they didn't know how to project their voice, how to pronounce English sounds correctly, etc. When we asked how it happened they told us that the main focus in their study was on English grammar, reading silently and writing.

We think, that the best way to master English speech is to listen to native speakers who have Received Pronunciation (RP or Oxford English), repeat after them and memorise phrases rather than separate words. But it is not always easy to find someone for that. Nowadays many native Brits speak with regional accents and their speech is not the best example to follow if you want to be understood globally.

We have the solution for you: we have published a new accent app on the AppStore: "English Accent for Beginners”. It contains essential English words, phrases and short snappy sentences, amusing verses, rhythmic and articulation exercises and passages, all of them so useful and easy to repeat.

With this accent app you can:

·       Listen to the same phrase/ sentence/verse to master the English sounds of RP a few times;

·       Repeat and record yourself, imitating the actor’s pronunciation, intonation and the stresses;

·       Compare your speech with actors on the app.


Olga Smith